Before your Today's Deal runs:

• Be sure you are properly staffed & available for the date of the deal (answer phones, emails)
• Be sure all paperwork has been filled out completely and accurately
• Be prepared and think ahead – how do you want to handle those who bring in a newspaper ad? Don’t have a computer, etc?
• Make sure you can handle the business – don’t panic if the deal starts selling quickly! Set a realistic max ahead of time if you’re worried how your business can handle it.
• Preview voucher to be sure you understand what’s coming
• Keep in touch with your sales rep

Day of the Deal:

• Be prepared!
• Phones
• Email
• Walk-ins (either with purchased voucher or newspaper ad)
• Be available to customers and your Post- Dispatch sales rep when questions arise.
• Keep in touch with your sales rep.

After the Deal

• Be prepared to handle certain situations:
• Someone did not follow a certain restriction
• Someone was not able to purchase the deal but still wants to take advantage.
• Keep track of the vouchers redeemed.
• Let the sales rep/PD know how you felt about your TD experience.
• Remember the 5-year gift card Law!!
• Find a way to bring your Today's Deal customers back
  
  • Gather email addresses for your newsletter and email blasts
  • Since you know this audience enjoys deals, have a generic coupon ready to entice them to come back again.

Remember:
The more enjoyable visits to your establishment, the more chances you have to make these customers life-long patrons!